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About Me

Having sourced, hired and managed design teams, both on-site and remotely, I lead and motivate staff ensuring the delivery of quality work.

I have been involved in projects for clients across the globe and coupled with my educational background, I have a thorough command of the relevant art and design software and packages, a proven track record working with interdisciplinary teams and ensure the translation of large complex projects into powerful and effective solutions.

Skill Set

Fresh ideas & concepts

Creative production and communication of a consistent stream of fresh visual ideas and concepts

Leading from the front

Works constructively and effectively as an interim Strategic Creative Director by leading from the front

Client Engagement

Delivers to budget and on time by prioritising and working effectively and efficiently for every client engagement


Performance-driven self-starter not afraid to show initiative and help drive the business process through design

Design tools knowledge

Advanced knowledge of all Adobe CS tools, Sketch & Invision

Highly motivated

A passion for the creative process and the confidence and skills to deliver

Well-versed in Design

Well-versed in current design trends, technologies and best working practices across all media


Expert in graphic and web design standards and best practices, usability ‘built-in’

UI/UX Experience

Extensive experience in UX and UI, specific to product development

Agile Methodologies

Certified Scrum Manager - Professional Scrum Master I (PSM I) certification

Client focused

Client focused: acute observation and detail orientated focus


Portuguese (mother tongue), fluent English and Spanish.


2014 - ...



Responsible for creative work for clients such as:

Opko Health
Generalitat Cataluña
BSN Medical

2012 - 2014



Responsible for designing and building highly effective direct marketing creative materials for client’s campaigns for different markets and supports, working closely with the marketing and technology team.

2008 - 2012



Management of design team, responsible for conceiving and implementing digital/interactive concepts for products, brands, websites and online advertising campaigns at Aedgency, a performance-based online marketing agency (Barcelona).

2006 - 2008



Working for different clients such as:

  • Angolan Mining company Chitotolo SA: web and print design;
  • Portuguese Ministry of Education: web portal design “Novas Oportunidades”;
  • Hobsons Magazine, Germany: regular illustration work;
  • 15th Asian Games 2006 Doha, Qatar: coordinating the web design of INFO2006, the Games-time news and information portal for the Doha Asian Games Organising Committee, DAGOC, liaising with the direct contractors, designers and developing teams; INFO Duty Manager during event time supervising the performance of the portal and ensuring an accurate and prompt provision of information as the games progress

2002 - 2006



Responsible for creative work for clients such as:

  • Auchan Portugal
  • Mercedes-Benz Portugal
  • Assírio & Alvim (Book Publisher)
  • Worldbank (Whashington)
  • Renault Portugal
  • EDIA - Empresa de Desenvolvimento e Infraestructuras do Alqueva, S.A.

2000 - 2002



Responsible for a small team of designers; major projects included the design and redesign of sites and other web and print assets for clients such as Santander Bank, BES – Banco Espirito Santo, Mercedes Benz Portugal, Portuguese Army, LG Carregosa (stock brokers).

1997 - 2002



Cameraman and video edition (Avid), involved in video projects for clients and broadcasters such as TVI and SIC TV (Portuguese National TV channels), Sony Portugal, Roche Laboratories, Portuguese Football Association, Sporting Clube de Portugal, etc.
Responsible for the concept, design and print of several publications, magazines and manuals for the Portuguese National Sports Institute: Instituto do Desporto (CEFD – Centro de Estudos e Formação Desportiva);

What people say

"Paulo is a 5-star designer. Not only he has great webdesign, mobile and direct marketing expertise, he is also an real artist who can create from scratch extremely professional brand or product design guidelines. High attention to details, great mobile expertise, awesome video skills..."
Guillaume Lafond
Guillaum Lafond
co-Founder and CEO at Powerspace - Native Ads
"I had the honor to work with Paulo for more than 3 years at the Aedgency company. (I think Paulo started about one week later than me and we left at the same time). Paulo is a great professional and a very inspiring person. He knows how to motivate a team of people also during difficult times. He produces high quality designs for allround themes. And as a colleague he likes to pull a joke every now and then. Great to have around, good to work with. I admire his work and himself as a person. Good luck Paulo!"
Wim Jellema
Wim Jellema
Mobile App Project Manager/ Certified Scrum Master
"Paulo is a reference among peers when it comes to his art ! He is a gifted graphical designer and a very communicator, engaging everyone in its view. He also is an out-of-the-box thinker, always spewing creativity !"
José Salvador
Senior IT Director/Startup CEO
"Paulo is a pleasure to work with. Highly creative, Original and always professional. I would highly recommend him to anyone that needs somebody to transform an idea in a perfect design."
Adil Adab
Agency Director & Founder chez Digital Circle 360
"Gracias a una visión global, Paulo sabe entender problemáticas estratégicas tal como la necesidad de optimizar la conversión del material publicitario, la experiencia usuario de las aplicaciones o de las webs o la identidad gráfica de una marca para posicionarla en el mercado. De carácter proactivo, Paulo siempre propone ideas creativas para responder a nuevas tendencias con sus diseños. Paulo demostra también una gran facultad de coordinación de proyectos, liderazgo y un muy buen espíritu de equipo como Director de Arte: Sabe motivar a su equipo para conseguir una gran calidad de trabajo. Cabe remarcar que su personalidad sociable y siempre positiva hace de él un compañero con quién aprecio mucho trabajar y que recomiendo."
Magali Quentel-Reme
Magali Quentel-Reme
Digital Advertising Specialist
"Paulo is a great professional and an even better colleague. He is always friendly and is open to new ideas. His work is full of quality and he takes good care to offer modern designs with great results. His ability to quickly understand creative briefs enables him to offer high quality designs in a quick manner. Tight deadlines are no obstacle to the results he provides, and all this while with a big smile and overall positive attitude. It is a true joy to see his work plastered in the end creatives he makes."
Denise Thijzen
Denise Thijzen
Inbound Marketing Consultant at HubSpot


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